AIDAN ZECCHEL

Butcher Shop Branding

branding, photography

*DISCLAIMER, THIS IS A STUDENT PROJECT THAT DOES NOT REPRESENT THE ACTUAL IDENTITY OF WINDSOR QUALITY MEATS*

There’s tremendous power in the familiar that makes people feel like there are some things they can always count on. Windsor Quality Meats is one of those places, having served Mount Pleasant since 1946. Its looks may have changed but its values haven’t. This rebrand mashes the traditional feel with a more modern look.

I cut and sharpened a miniature cleaver as a functional business card concept for special clients.

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© 2020 AIDAN ZECCHEL. ALL RIGHTS RESERVED.